The Meaning Behind The Song: This Is How We Do It by Montell Jordan

Montell Jordan’s hit song, “This Is How We Do It,” was released in 1995 and became an instant sensation. The track quickly climbed the charts and earned Jordan international recognition. The song’s infectious beat and catchy lyrics were ubiquitous, dominating airplay on radio and television.

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Looking beyond the song’s surface-level appeal, “This Is How We Do It” is a rich collection of themes and ideas. From racial identity to gender dynamics, the song is packed with hidden commentary and meaning.

Black pride and identity

Jordan was one of the few Black artists at the time who was given a chance to shine in the mainstream music industry. “This Is How We Do It” served as a triumph for him as he proudly overcame the obstacles he faced as a Black man in the music industry.

The song became an anthem for Black Americans, inspiring pride in their culture and history. In an interview with Rolling Stone Magazine, Jordan said, “I wrote the song to be about where I’m from, what I’m about, and what my people are about.”

Black identity is a dominant theme throughout the song. From references to the hood to cultural signifiers like the MacDaddy suits and gold chains, the lyrics of “This Is How We Do It” celebrate Black culture and the ingenuity and resilience of Black people.

Breaking down gender roles

Another theme present in the song is the breaking down of traditional gender roles. Jordan’s lyrics emphasize the importance of both men and women enjoying their favorite activities and venturing beyond their gender roles.

The song’s opening line, “This is how we do it, it’s Friday night,” immediately sets the tone of a night out on the town where men and women alike are free to enjoy themselves. Jordan also challenges gender roles when he sings about seeing a “big booty” and breaking down the traditional narrative of what is expected of men and women in sexual contexts.

Influence on popular culture

The song became an instant hit upon its release, with its infectious beat and catchy lyrics resonating with audiences worldwide. Since then, the song has been covered by several artists in films, commercials, and TV shows, earning it the title of a quintessential ‘90s track.

The song’s popularity also led to Jordan winning numerous awards, including the American Music Award for Favorite Rhythm and Blues New Artist in 1996. It also earned Jordan a Grammy nomination for Best R&B Male Vocal Performance in 1996.

Impact on hip hop culture

“This Is How We Do It” was a game-changing hit for the hip hop genre. The song’s mainstream popularity helped put hip hop, which had previously struggled to break into the music industry, on the map. Jordan’s success opened doors for Black artists, both in hip hop and other genres.

Jordan’s song also combines solid R&B and hip hop beats, which captivated audiences across racial and cultural divides. The song’s riffs and groove make it a timeless classic that still resonates with listeners around the world.

Conclusion

In conclusion, Montell Jordan’s hit song “This Is How We Do It” is more than just a catchy tune. The song delivers a multitude of important messages, from celebrating Black identity to breaking down traditional gender dynamics. The song’s lasting legacy has made it a modern classic and a source of inspiration for generations to come.